May 2026 · Proposal · Luann Riley

Your site has good bones. Let's rebuild for your book launch!

Hi Luann — thank you for the call yesterday. The site you and Hannah built in 2018 has served you well; the right move now is a clean break: a new site on a faster, cheaper platform you actually own, instead of Squarespace, built around the three avenues we talked about — email signup, speaker, book — and ready for books 2 + 3 as Seedbed sends them out.

01 — Where we landed on the call

What we agreed on.

02 — Two ways forward

The Rebuild, or the Refresh.

The Rebuild is what I'd recommend. Same monthly either way — just a question of how much you want done. Once The Rebuild wraps, your hosting drops to $11/month and you actually own the site. The Refresh stays in place on Squarespace and fixes what's broken if you'd rather not migrate.

Quick explainer: Astro on Cloudflare just means your site is custom-built code (Astro) hosted on Cloudflare, the backbone behind a huge chunk of the internet. Instead of renting Squarespace's templates and editor, the site is yours — faster to load, cheaper to host, and there's no platform between you and the content.

The Refresh

Stay on Squarespace

$600

$300/month · 2 months · in-place on Squarespace 7.0

  • Same Squarespace, fixed up. Hosting stays at $35/month.
  • Book page added
  • Photos and copy refreshed (UMC + Brave & Bold removed, nav swap)
  • Speaker page updated with real dates + Loft sermon links
  • Broken podcast links cleaned up
  • Basic Instagram embed restored
  • Basic email signup embedded

One more wrinkle: if you'd really rather stay inside Squarespace's editor for small tweaks down the road, we can do The Rebuild on Squarespace's newer 7.1 platform instead of Astro — same scope, same price, just a different engine under the hood. Astro is what I'd recommend, but the option's there.

03 — After The Rebuild launches

Making changes, going forward.

Fair question: if your site is custom code instead of Squarespace, how do you edit it later? Two real paths — no pressure to pick now, just so you know what's there.

Clean handover

You self-manage

$0

One walkthrough call · then it's yours

  • I hand over the keys — codebase, hosting, email tool, domain.
  • Free to manage yourself or hire anyone
  • You can always come back later

For context: you're paying ~$35/month to Squarespace today. After The Rebuild, Cloudflare hosting is ~$11/month. Light Touch on top brings the total to ~$61/month — modest jump, and you have a person instead of a platform.

04 — What I'd need from you

Four small things.

  1. Pick an option — Rebuild or Refresh.
  2. Photos — drop whatever you have into a Google Drive whenever it's ready.
  3. Email-list tool preference — or let me pick. I'd default to Kit (formerly ConvertKit): it's the industry standard for authors, free up to 10,000 subscribers, easy to embed, and you can switch to something prettier later if you ever want to.
  4. Timeline — if Seedbed is pushing toward a date, share it and I'll pace accordingly. Otherwise The Rebuild is about 3 weeks of build, The Refresh closer to 1–2. The extra months baked into each price cover me setting up analytics, watching for issues, and tweaking as things settle in post-launch.
Next step

Reply with an option, or with questions.

If anything's unclear or you'd rather hop on another quick call, just text me. Excited to work on this with you.

ezra@ezrajacksonbailey.com · 713-907-1007